AI INTEGRATED PROGRAM LEARN DIGITAL MARKETING. BUILD YOUR FUTURE.

Learn SEO, social media, content creation, online advertising and analytics with modern AI tools and practical training.

• 3 MONTHS — CERTIFICATE

• 6 MONTHS — DIPLOMA / ADVANCED DIPLOMA

AI INTEGRATED PROGRAM

Digital Marketing
with AI.

Learn digital marketing through practical training, modern marketing tools, AI-powered workflows and real-world applications. Build skills in SEO, social media, content, advertising and analytics.

3 MONTHS — CERTIFICATE
6 MONTHS — DIPLOMA
AI INTEGRATED
01

AI Integrated

Learn how AI can support modern digital marketing work.

02

Practical Training

Apply concepts through practical marketing activities and projects.

03

Industry Tools

Get exposure to marketing, analytics, advertising and AI platforms.

04

Placement Assistance

100% placement assistance for eligible students.

UNDERSTAND THE FIELD

What is Digital Marketing?

Digital marketing is how businesses use digital channels to reach audiences, build visibility and generate results.

It brings together search engines, websites, social media, content, online advertising, email and analytics.

Eden's AI Integrated Digital Marketing program adds modern AI-assisted workflows to this foundation, helping students understand how technology is changing everyday marketing work.

SEO
SOCIAL MEDIA
CONTENT
PAID ADS
ANALYTICS
WHY LEARN DIGITAL MARKETING?

Build skills for the digital economy.

01

Multiple Career Paths

Explore opportunities across SEO, social media, content, paid advertising, analytics and performance marketing.

02

No Coding Required

Learn marketing platforms, strategy, creativity, analytics and execution without making programming the focus.

03

AI Is Changing Marketing

Understand how AI tools can support research, content, planning, analysis and marketing productivity.

04

Useful Across Industries

Digital marketing skills can be applied by agencies, startups, e-commerce businesses, brands and service companies.

INDUSTRY TOOLKIT

Learn the tools.

Get exposure to a broad range of platforms used across digital marketing, advertising, analytics, content, websites and AI-assisted workflows.

Google Ads Paid Search
Google Analytics 4 Analytics
Google Search Console SEO & Search Data
Meta Ads Manager Facebook & Instagram Ads
WordPress Website Management
Elementor Page Building
WooCommerce E-commerce
Canva Creative Design
SEMrush SEO Research
Ahrefs SEO Research
Google Tag Manager Tracking
YouTube Video Marketing
ChatGPT AI Assistance
Gemini AI Research
Perplexity AI Research
Jasper AI Content
Writesonic AI Content
Copy.ai Marketing Copy
Surfer SEO Content Optimisation
Email Marketing Email Campaigns
WhatsApp Business Lead Communication
AI Content Tools Content Workflows
AI Research Tools Research & Planning
Chrome Extensions Productivity
CAREER OPPORTUNITIES

Where can these skills take you?

01

SEO Executive

Search optimisation and organic growth.

02

Google Ads Specialist

Paid search and advertising campaigns.

03

Social Media Executive

Social content, campaigns and audience engagement.

04

Performance Marketer

Paid campaigns, tracking and performance analysis.

05

Content Strategist

Content planning, creation and optimisation.

06

Digital Marketing Executive

Work across multiple digital marketing channels.

LEARNING ROADMAP

From fundamentals to practical execution.

PHASE 01

Foundation

Digital marketing fundamentals, websites, audiences and the digital ecosystem.

PHASE 02

Organic Growth

SEO, keyword research, content strategy and social media.

PHASE 03

Paid Acquisition

Google Ads, Meta Ads, targeting, campaigns and performance marketing.

PHASE 04

Analytics & AI

Measurement, tracking, reporting and AI-assisted marketing workflows.

PHASE 05

Portfolio & Placement

Practical work, profile preparation, interview preparation and placement assistance.

3 MONTH PROGRAM

Start with the essentials.

A focused certificate program covering the core areas of digital marketing, including SEO, social media, content, websites, advertising, analytics and AI.

3
MONTHS
01

Digital Marketing Fundamentals

Digital channels, audiences, ecosystem and marketing basics.

02

Website Fundamentals

Websites, hosting, landing pages and WordPress.

03

Search Engine Optimisation

Keywords, on-page SEO and search visibility.

04

Social Media Marketing

Platforms, content planning and social campaigns.

05

Content Creation

Copy, creative planning, visual content and AI assistance.

06

Online Advertising

Google Ads, Meta Ads and campaign fundamentals.

07

Analytics

Measurement, reporting, GA4 and Search Console.

08

AI for Digital Marketing

AI-assisted research, content and marketing workflows.

AI INTEGRATED LEARNING

Learn marketing.
Work with AI.

Learn how AI tools can support digital marketers with research, content ideas, copywriting, planning, analysis and everyday productivity while keeping marketing strategy at the centre.

6 MONTH PROGRAM

Go deeper.

The 6-month program provides broader and deeper exposure to digital marketing, campaign planning, analytics, advanced concepts, practical work and AI-integrated workflows.

01 Advanced SEO
02 Social Media Strategy
03 Google Ads & Performance Marketing
04 Meta Advertising
05 Content Strategy
06 Marketing Analytics
07 Tracking & Measurement
08 AI Marketing Workflows
09 Campaign Planning
10 Practical Projects
PROGRAM COMPARISON

3 months or 6 months?

Program3 Months6 Months
Program TypeCertificate CourseDiploma / Advanced Diploma
Duration3 Months6 Months
Digital Marketing FundamentalsIncludedIncluded
SEOCoreExpanded
Social MediaCoreAdvanced Coverage
Paid AdvertisingCoreExpanded
AnalyticsCoreAdvanced Exposure
AI IntegrationIncludedIncluded
Practical WorkIncludedExtended
Placement AssistanceIncludedIncluded
PLACEMENT SUPPORT

100%
Placement
Assistance

Eden Global Academy provides 100% placement assistance for eligible students as part of the career support process.

Students can receive support with profile preparation, interview preparation, job opportunities and career guidance.

Resume Preparation Build a professional digital marketing profile.
Interview Preparation Prepare for common digital marketing interviews.
Portfolio Development Organise practical work for your portfolio.
Job Opportunities Receive information about relevant openings.
Career Guidance Understand roles and possible career paths.
EDEN GLOBAL ACADEMY

More than a certificate.

01

AI Integrated

Modern AI workflows incorporated into relevant marketing learning.

02

Practical Learning

Apply concepts through practical activities and projects.

03

Industry Tools

Exposure to widely used marketing and analytics platforms.

04

Projects

Build practical work that can support a digital portfolio.

05

Career Guidance

Understand marketing roles, skills and career directions.

06

Placement Assistance

100% placement assistance for eligible students.

07

Resume Support

Guidance for preparing a professional resume.

08

Interview Preparation

Prepare for interviews and role-specific questions.

09

Modern Curriculum

Digital marketing concepts combined with current AI workflows.

FREQUENTLY ASKED QUESTIONS

Questions?
Start here.

Is coding required?

No. The program focuses on digital marketing, platforms, strategy, content, advertising and analytics.

Is the course suitable for beginners?

Yes. The program starts with fundamentals and progresses into individual marketing channels and practical work.

What does AI Integrated mean?

AI tools and workflows are introduced where they can support research, content, planning, analysis and productivity.

Which tools are covered?

The program includes exposure to platforms such as Google Ads, GA4, Search Console, Meta Ads Manager, WordPress, Elementor, Canva, SEO platforms and AI tools.

What is the difference between 3 months and 6 months?

The 3-month program is a certificate course focused on core digital marketing skills. The 6-month program offers broader and deeper training and leads to the applicable diploma or advanced diploma.

Is placement assistance available?

Eden Global Academy provides 100% placement assistance for eligible students.

Will there be practical work?

The program is designed to include practical activities, marketing tasks and project-based learning.

ENQUIRE ABOUT THE PROGRAM Ready to learn digital marketing with AI?

Choose the program that matches your goals and get complete information about the course, duration, eligibility, training and placement assistance.

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